Product & Design
Leader.

Sep 2025–Present

PocketPull

Product & Design Lead

Web3 collectibles platform · Remote

• Own product strategy, roadmap, UX, and visual direction from inception, connecting pack opening, collecting, rewards, progression, and community features across desktop and mobile web.
• Define interconnected Seasons, quests, badges, levels, rewards, referral, and guild systems, translating product mechanics into user journeys, interaction states, and implementation requirements.
• Unified levels, spendable points, quests, badges, and referrals in the Earn overview, giving collectors one place to understand progress, claim rewards, and choose their next action.
• Direct visual exploration using AI-generated concepts, refining hierarchy, interaction behavior, responsive layouts, and reusable UI patterns across navigation, cards, modals, and progression states.
• Carry concepts into the codebase using Codex to prototype and implement frontend UI, responsive behavior, and interactions; submit pull requests for engineering review and integration.
• Own implementation QA and iteration, working with engineering on data dependencies, edge cases, and technical tradeoffs while correcting visual and interaction details in the working product.

Mar 2024–Sep 2025

Longwood Labs

Senior Product Manager

Web3 games, NFTs, and token-based products · Remote

• Led product strategy and zero-to-one delivery across web3 initiatives, including DeFi Dungeons, defining product vision, roadmap priorities, NFT and token-based mechanics, and launch scope with cross-functional teams.
• Defined how heroes, crafting, exploration, rewards, and marketplace activity fit into a connected game economy, balancing player incentives, resource requirements, and implementation constraints.
• Owned marketplace requirements across discovery, item comparison, buying, selling, and listing management, translating asset-trading workflows into user journeys and development priorities.
• Used customer discovery, player feedback, competitive research, and activation, engagement, retention, and conversion KPIs to guide roadmaps, launch decisions, and post-launch iteration.
• Aligned engineering, design, QA, analytics, operations, and marketing on scope and tradeoffs; mentored Product Owners on discovery, backlog quality, and product communication.

2018–2026

PetTopia

Founder & Product Builder

Independent venture · iOS & Android consumer social app

• Founded, designed, developed, and launched a pet-first social app through the Apple App Store and Google Play, independently owning vision, requirements, testing, release, maintenance, and marketing.
• Built content feeds, discovery, and recurring community tournaments with anonymous head-to-head voting and published results, carrying features from product decisions through implementation.

Nov 2023–Mar 2024

Hugo & Cat

Senior Product Owner

Healthcare learning · Native iOS and Android

• Led zero-to-one development of a healthcare learning and training app for iOS and Android, defining product vision, roadmap, onboarding, content navigation, and launch scope.
• Designed free, basic, and pro subscription tiers, aligning feature access, user value, and monetization; introduced gamified learning, progress-based engagement, and leaderboard concepts.
• Established KPIs and used user feedback and competitive research to guide iteration; coordinated launch readiness across product, engineering, design, QA, and business stakeholders.

May 2022–Oct 2023

CVS Health

Senior Product Owner

Healthcare · Customer web and mobile products

• Owned delivery of customer-facing web and mobile healthcare products serving millions of users, spanning customer access, service navigation, and operational workflows.
• Partnered with UX and engineering on prototypes, API-driven capabilities, vendor integrations, and technical dependencies, connecting user needs with feasible product solutions.
• Used analytics, support signals, and defect trends to prioritize improvements; strengthened acceptance criteria, release readiness, and alignment across product, engineering, operations, and compliance.

Apr 2021–May 2022

MatrixCare

Senior Product Owner / Business Analyst

Healthcare SaaS · Clinical workflows and interoperability

• Owned healthcare SaaS delivery across clinical workflows, care coordination, and documentation; worked directly with clinicians and care teams to identify bottlenecks and prioritize improvements.
• Led HL7 and FHIR interoperability initiatives for healthcare data exchange, supporting PHI-sensitive workflows requiring accuracy, auditability, and release validation.

Apr 2018–Apr 2021

JPMorgan Chase

Senior Product Owner / Business Analyst

Enterprise financial platforms

• Delivered enterprise financial-platform capabilities serving millions of users across transaction-processing, financial-data, and operational-control workflows.
• Translated business, compliance, and technical constraints into product priorities and API-driven integration requirements; partnered with UX and engineering on workflows, dependencies, and release tradeoffs.

Aug 2017–Apr 2018

Publix

Mobile Product / QA Lead

Mobile product quality · iOS and Android

• Led iOS and Android quality and UX validation; identified and drove resolution of 200+ critical and high-severity defects before release and translated behavioral insights into roadmap improvements.

Feb 2014–Aug 2017

GEICO

Senior Application Analyst / Project Lead

Insurance platforms · Product analysis and delivery

• Delivered insurance-platform enhancements through requirements, testing, and release validation; presented biweekly product demos to 150+ stakeholders and mentored junior analysts on delivery practices.